Thought about getting viral on the internet with your fitness regime? Well, you’ll be excited to know that now with some simple steps, you can also easily win the audience with your streaming content on fitness. In this blog, we are going to dive into the process of setting up fitness live streaming. Also, we’ll be discussing the live-streaming equipment that you’ll need in setting up your own stream session. So without wasting your time, let’s dive right in
Quick Setup Of Your Own Streaming Services Based On Fitness In 5 Easy Steps
Let’s discuss the fun and interesting stuff now. In these 5 steps guide, we are going to know what you’ll need for fitness live streaming or video-on-demand set-up. What are the equipment that play a major role in setting up a streaming setup? Therefore, let’s directly jump into it.
1. Create a Landing Page for The stream
A landing page is a page that is created on a website or sometimes it’s completely designed as a microsite/page in order to convert your visitors into leads and potential customers. Consider creating an effective landing page that directly speaks to your participants’ needs and clears out all the queries on live streaming or VOD fitness streaming.
However, your landing page needs to be simple and clear in terms of content. Also, it should make every visitor aware of the service you are offering. In addition to this, make sure that visitors know about the whole fitness training criteria, like what they are going to access and how. Moreover, here are a few things that you must consider when you’re creating a landing page.
- Who are you? what does your brand/ fitness regime look like?
- What’s your fitness services do?
- What’s the mission behind creating a landing page?
- The reason behind fitness classes online?
- How much do you charge for fitness training online & offline?
- What are the terms and conditions of the fitness streaming?
2. Choose The best Alternative Fitness Models
The second step is to choose the fitness module for your live streaming. How would you choose to charge your audience? There are many models available combined with one another and let’s quickly explore them:
TVOD: Transactional Video On Demand
It is also known as ‘ pay per view’. With the TVOD revenue method, you can charge your customer for every stream they’ve joined or watched.
SVOD: Subscription Video On Demand
It’s a subscription-based model in which the audience can subscribe to fitness live-streaming classes for a week/month/year or according to the plans. With a subscription, you get a little special treatment than regular transactional videos on demand.
AVOD: Ad-Supported Video On Demand
It stands for advertisement-based video model. With AVOD, you can generate your revenue with ad campaigns while your users will get free access to workout videos.
Freemium: Combination of Free and Paid
With freemium, you can offer your users a combination of free and paid fitness training classes. For a few basic videos, you can offer free access to the audience. On the other hand, for advanced training videos, you can set a free preview for 10 minutes. After the time limit, if a customer shows interest then he/she needs to subscribe and pay for the premium classes.
3. Set Up a Live Streaming Platform And Equipment Setup
Undoubtedly, there are so many ways to broadcast live streams and video-on-demand fitness classes. Anyone can easily simulcast live streaming with just a mobile or a stable internet connection. Even you can easily broadcast your live fitness videos on many multistreaming platforms like Facebook Live, Instagram Live, Youtube Live and Periscope etc.
However, in a professional way, consider Dreamcast as your support partner in the process of social media integration along with so many unique features. With Dreamcast, you can get personalized options like creating a customised mobile app with Low Latency streaming services.
Moreover, what do you need for the equipment setup? Well, we’ll start with the basics, all you need is one camera and microphone along with an internet connection to publish the videos. Okay, let’s understand this in a simple way if you’re planning to publish your video from home then you need an individual trainer to record the live streaming. Whereas if you wish to publish your video professionally then you’ll need:
- A multi-camera setup for different angles
- A quality hardware/software with low latency streaming services.
- A reliable camera and audio setup with a high-quality
- High-resolution providing video streaming platform
- A studio where you can perform workouts and guide the users.
- Backup plan. In case a technical error occurs.
4. Select an Online Fitness Based Video Conferencing
Next up, you need to select an online reliable video platform that can support your business while publishing your videos. This chosen platform can be anything like a website, mobile application, or software.
However, this will serve as the streaming destination for all those fitness videos and as a result, users can easily access them. There are many platforms available on social media like Facebook, Instagram and Youtube that supports live telecast.
But, if you want to generate leads and revenue along with better customer service, you should consider a dedicated online video platform. A reliable online platform with extreme live-streaming services can help you in delivering the best ever experience to your customers.
5. Don’t Forget to Spread the Word
Okay, so in the last step, you are all set with the setup. It’s time to spread the word about your fitness live streaming and VOD training/ workout sessions. And now there are numerous ways to get the word out about your newly launched fitness streaming. Consider the following ideas to get the best possible results:
- Marketing through emails
- Social media marketing with Facebook, Instagram, Snapchat, Whatsapp, Telegram, Youtube, and many more.
- Use your website
- Text notifications
- Word of mouth
- Community forums
Moreover, marketing on a higher level can give you higher gains over time. Once your target audience will join, it’s time for you to start your live stream and make them work out.
Giving individuals a top-notch exercise experience is just one way that you, as a fitness professional, can improve people’s lives. You can also help people develop a feeling of family and community that they will take with them for the rest of their lives. All you have to do is find an online live-streaming service platform to support you in accomplishing your goals. So switch on that multi-camera setup and get to work and live stream your classes! Hope you like the blog. Thank you for reading.